digital

Stephanie and Connor look at areas where revenue management and marketing can work together in a blissfully happy marriage of knowledge and expertise

There are at least 15 triggered emails your hotel should be sending to your guests before, during, and after their stay

What’s the best place to connect with an audience eager to spend money in exchange for relaxation, adventure, and memories? Social media, of course!

After all that work building tantalizing offers, hotels need to market them. Bad website design or unintuitive shopping experience will mean they are wasted

To compete with OTAs, hotels need to leverage the power of social media and create an influencer marketing strategy

Before you sign up, there are a lot of elements you’ll need to consider to create a stand out hotel listing – from photography to amenities and pricing

How many revenue managers use Google Analytics data as a tool to help make the right decisions and what Google Analytics data and KPIs can they work with?

When you choose to use a no-code platform to build your website, you are, indeed, building with code without having to do any actual coding

If you aren’t prepared for the “cookieless world” then call a lifeguard ASAP!  One wave that nobody is talking about is Google Analytics 4 or “GA4”

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel