digital

As Google and other providers look to phase out the cookie, the use of first-party data, or data that is owned by the brand itself, will be crucial

Today, hotel business managers can easily and quickly craft gorgeous and functional hotel website with little to no experience

Here are five hotel emails your guests expect… Are you sending them to every guest? Let’s dig a little deeper into the purpose of each type of email

Email users are expected to top 4 billion in 2023, so marketing to this growing audience will remain an essential tactic for businesses

There isn’t a one-size-fits-all approach to hotel email marketing, but reviewing your strategy will provide a solid foundation for reaching your audience

Similarly to the vast majority of a digital marketing pricing, there are a lot of factors which influence the price of SEO. We’ve explain a little more:

With many travelers eager to travel again, it’s crucial that properties activate comprehensive digital advertising strategies to capture increased demand

The starting point of any PPC campaign begins with keywords. Keywords are the foundation of PPC and are one of the most critical parts of any campaign

As consumers, we are all increasingly experiencing personalisation everyday from all kinds of brands we interact with – Spotify and Netflix, for example

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image