digital

  NB: This is an article by Kelly Robb, Director of Market Intelligence at Revinate How often have you visited a hotel website, been disappointed with generic and uninspiring content, […]

  Direct distribution channels now account for more than 85% of sales at Travelodge, the budget chain revealed while issuing annual financial results for last year. The company’s mobile app […]

  Trivago, the Expedia Inc-affiliated metasearch brand, officially said today that it has taken a majority investment in a Swiss startup, Base7Booking, which offers a cloud-based property management system (PMS) […]

  NB: This is an article by Asher Fusco, Associate Director Copy & SEO and Carmine Fischetti, Manager SEM at HeBS Digital Google rolled out a major change to its […]

  NB: This is an article by Shaz Memon, creative director at Digimax During most of my meetings with hoteliers, I hear the question, “How can we get more direct […]

  TripAdvisor’s new chief financial officer Ernst Teunissen has begun his tour of the investor forum circuit, speaking today at the Morgan Stanley Technology, Media & Telecom Conference. When it […]

  Econsultancy and Adobe spent a few months last summer trying to understand the requirements and challenges facing digital marketers and ecommerce executives in travel. The report, produced to coincide […]

NB: This is an article from SiteMinder The global hotel industry has evolved continuously of late and there’s a lot more change to come, according to a new report outlining […]

Technology enables hoteliers to make what has become the all-important emotional connection with guests, according to speakers at the annual Digital Marketing Strategy Conference. The conference, which is organized by […]

  Since Chris Anderson wrote “The web is dead. Long live the Internet” in 2010, a pivotal article announcing the demise of traditional web browsing, the topic has been endlessly […]