digital

The new Net CPA on Consumption model is an improvement by trivago in line with what hotels are looking for: visibility and reservations with a guaranteed return

Hospitality businesses that dedicate time to their marketing efforts utilizing the latest in technology will reap significant benefits in 2024

It’s time to put your brand out there. Use these latest marketing trends in hospitality to get in front of your target audience

We take a deep dive into the nuances of acquisition costs in hotel marketing, with insights to help refine strategies for enhanced financial performance

Typical eCommerce includes online travel agents and agencies, booking engines, metasearch, and other third-party sites selling hotel rooms

Good guest communication is crucial for hoteliers as it has a significant impact on a hotel’s reputation, guest satisfaction, and ultimately, its revenue

By effectively managing the costs, tools, and strategies at each phase, hoteliers can create a seamless and memorable experience for their guest

Failure to properly address email authentication can result in messages ending up in the spam folder or not being delivered at all

These five maintenance tasks are just the beginning of a comprehensive strategy to ensure your hotel website remains secure, efficient, and user-friendly

As hoteliers, embracing these marketing trends means not just staying ahead of the curve but also offering personalized, memorable, and engaging experiences