digital

10 Killer Hotel Website Conversion Hacks

There’s a good chance you’re killing the conversion rate of your hotel website. Right now, potential guests are bouncing off your hotel website as you read this. What good are […]

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2018 SEO Trends for Hotel Websites

I find very little value in trying to predict the future, but there is something about the beginning of a new year that brings out the crystal balls and tea […]

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4 Steps In Optimizing Your Hotel’s PPC Mobile Strategy

It’s no secret that mobile continues to grow in influence across all industries, especially the travel space. Effective marketing has always been contingent on showing high quality and relevant content […]

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Four areas for travel marketers to unlock mobile opportunity

Earlier this year, digital travel sales in the US were forecasted to reach $189.62 billion, of which 40% were estimated to come from mobile devices. NB: This is an article […]

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Hotel Marketing Insights: The modern traveller’s path to purchase

Sojern has released a new report on the modern travellers’ path to purchase, confirming that it isn’t viable for hotel marketers to address the lowest common denominator. The report finds […]

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6 hotel booking trends we’re watching in 2018

Significant changes look set to transform the travel industry in 2018. Blockchain technology, China’s booming tourist sector, and the continuing travel ambitions of Airbnb, Facebook and Google all look set […]

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4 Things Every Branded Hotel Should Be Doing on Facebook

As a property flying under a global brand flag, you enjoy several key benefits: Worldwide name recognition and consumer trust. Access to millions of loyalty members. Exposure on the Brand.com […]

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New Year, New UI Update on Google Hotel Ads

With the new year underway, we noticed a user interface update on Google Hotel Ads. NB: This is an article by Koddi What stands out visually is the blue “Book […]

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The Future of B2B Content Marketing … Personalization!

As a hospitality brand, you may have noticed that in today’s digital world, it’s harder than ever to catch a prospect’s attention. NB: This is an article by Susan Tucker, […]

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Your 6 New Year’s SEO Resolutions

What better time than the present to reflect on your SEO performance and set the stage for better results in the year ahead? With 2018 right around the corner, this […]

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