digital

Millennial Effect: Why Hotels Must Focus Marketing Efforts on This Demographic

When the U.S. was treated to a solar eclipse in August 2017, everybody was talking about it. The social-media channels sizzled with anticipation; conversations everywhere rumbled about plans and parties; […]

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Top 5 Things Need to Know in Hotel Digital Marketing (November)

Staying innovative in your digital marketing strategy means staying up-to-date with the ever-changing digital landscape. NB: This is an article from hebsdigital From TripAdvisor evolving into a social travel platform […]

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Skill Sets Required to Manage the Hotel’s Digital Touchpoints

The Increasing Number of Hotel’s Customer Touchpoints: The customer’s booking and digital connection journey changes rapidly each day as new platforms are introduced and guests continually adjust their method of […]

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3 Content Marketing Hacks That Will Cost You Time and Money

If there’s one thing marketers love it’s shortcuts or, as they’ve come to be known “hacks.” Any trick that helps boost efficiency by speeding up or streamlining a time consuming […]

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Latest Social Media Changes Affecting Hotels and Resorts

Even though each social media platform is unique in a number of ways, there are a lot of similarities they all share, too. NB: This is an article from Lodging […]

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How To Use Funnels To Improve Your Facebook Advertising Strategy

Go ahead and raise your hand if you’ve ever felt personally victimized by Facebook Ads Manager. Okay, put your hand down, people are staring and now you’re just alone at […]

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Are You Putting Enough Effort Into Your B&B’s Instagram Account?

On the surface, Facebook and Instagram seem very similar. They are casual social media sites where friends connect with one another to stay informed and catch up on their daily […]

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Top Facebook, Google and YouTube Updates You Can’t Miss

In case you missed it, here are some key updates from the big guns – Google, Facebook and YouTube – and emerging trends that you should care about. Some of […]

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Top 5 Blog Posts Hotels Should be Writing

The importance of having a blog on your hotel website can’t be stressed enough. NB: This is an article from hebsdigital In addition to serving as a platform to share […]

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How Hotel Marketers Should Be Using Google Hotel Ads

“The customer comes first” – that’s the mindset of today’s marketer. And for the hospitality and travel industry, the constant battle to be at the forefront of personalization is at […]

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