digital

Millions of followers and slick brand campaigns are not the only measures of success on social media. Lots of small businesses are making a mark with some smart thinking.

How do you reach and actually show potential guests that your hotel exists and is the perfect fit for them? NB: This is an article from Blue Magnet The easiest […]

This 101 for email marketing will just hit on the basics of getting an effective send out the door to your audience.  We’ll be making making a few assumptions in […]

It can be all too easy to get yourself into a marketing rut using the same ad formats over and over, but we love playing around with different formats for […]

Whether your venue is located in a small town or a big city, the quality of your local SEO strategy will determine whether your venue shows up on the first […]

An interesting trend has been brewing in the travel business. Quietly but surely, Google Reviews has been expanding their online review market share for brick and mortar businesses. Since hotels, […]

One of the biggest buzzwords in digital marketing today is audiences. While the concept of target audiences has been around for as long as marketing itself, the evolving digital landscape […]

Email marketing is one of the most cost-effective ways for hotels to build awareness, develop stronger relationships with guests, and drive more direct bookings. NB: This is an article from […]

We live in an era where influence is just as valuable a currency as cash. The person who captures an audience and cultivates a following and loyalty can affect perception, […]

For modern-day consumers, the decision to book a hotel online comes down to two equally important factors: how desirable a hotel is from a value and quality standpoint and how […]