data
How to Forecast with Confidence at Your Hotel
We’ll discuss the types of data needed for forecasting, and how you can start harnessing this data to more accurately forecast at your hotel
Led by Asia-Pacific, Global Hotel Industry Makes Monthly Strides
The world continues to deal with a pandemic that doesn’t want to subside. The hotel industry could use some breathing space
COVID-19: Insights on Travel Impact, Europe
As travellers react to changing travel restrictions, the popularity of European summer and autumn holiday destinations is fluctuating
Smart Hotel Brands can Make Short-Term Sacrifices for Long-Term Loyalty
Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty
Encouraging Score on Travel Heath Index but Caution Still the Word
Good news is coming from South America, where travel recovery is happening at a slow pace but seems to have picked up slightly in August
The Latest Booking Trends in July 2020
Properties with high booking numbers are outside cities as people feel more comfortable in an area where they can practise social distancing
New Travel Restrictions and Uncertainty Keep Markets Down
Following widespread re-instated quarantine requirements or travel warnings across Europe, we’ve seen a sharp sentiment change across EMEA
Reviving the Travel Industry Through Data Analytics
The power of analytics extends far beyond the travel and tourism industry’s ability to weather the storm but can serve as a critical driver.
Can Sales and Marketing Save the Hotel Industry?
Coupling a data driven hotel performance strategy with a well-oiled sales and marketing team, hotels can kick their efforts into hyperdrive
Google Search Add Destination Travel Information About Hotels and Flights
You’ll see the percentage of open hotels with availability and flights operating at the city level based on Google Flights and Hotels data