data

Lybra Greek Travel Demand Report Image

Greek Travel Demand Report: Flight Searches Grow But Begin to Slow

July is preferred for British, Greeks and Germans; Italians and French prefer to travel in August. It’s clear to see the impact of English policy on travel

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Negative Passenger Demand Trend Continued in February

The IATA announced that passenger traffic fell in February 2021, both compared to pre-COVID levels (Feb 2019) and to the immediate month prior (Jan 2021)

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The Value of CRM Audiences and Insights to Drive Additional Revenue

Now truly independent within your CRM, Audiences allows for the most detailed segmentation and personalization across all communications

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Creative Solutions for Setting the Hotel Forecast in 2021

As your forecast evolves predicting demand over a certain period, it is crucial to assess the new customer’s behaviour patterns which can impact occupancy

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spain and portugal hotels affected by travel restrictions

Putting the Brakes on Spanish Travel: The Ups, Downs & EU Controversy

Recently, Spain has lost about twenty thousand searches per day. Travelers have abruptly interrupted a travel trend that had been growing for about a month

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US Hotels Weekly Demand Slips, But Still at Pandemic-Era Highs

Versus the previous week, hotels occupancy was down 1.1.% for the week to 57.9%, and was weakest on Wednesday and Thursday but still strong over the weekend

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Customer Relationship Management vs Customer Data Platform

Main difference between Customer Relationship Management and a Customer Data Platform is there in the name: CRM manages relationships, CDP manages data

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Harnessing Data and AI: Five Insights From Leaders at The Frontier

Since the universe of data is so broad, service providers are carving out specialized niches in which they refine a variety of complex and even raw sources

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4 Essential Hotel Metrics Every General Manager Should Track

Managing a hotel requires visibility and insight into your operations from every angle. Understanding hotel metrics, and how to measure them, is key

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Insights on Travel Impact, Middle East and Africa (March)

When compared to 2019, there has been a shift towards domestic travel, with shorter stays, for Eid al-Fitr 2021 in line with current regional restrictions

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