booking

Calculate the ROI of each OTA channel. Look at how many bookings and how much revenue each one brings, then crosscheck with the commission rates

There was a significant increase in mobile bookings – in June, traffic came in at 77% and in July, mobile revenue contributed 60% of revenue

Europe is set to showcase a wide array of music events in 2022, and the large crowds they are likely to draw are music to the ears of local hoteliers

trivago is transforming its Gross CPA model to a Net CPA model for independent hotels, which will take cancellations into account when charging commissions

Long stay guests tend to build a very strong connection with the place where they spent the first weeks and months in the new city

The priority for many hotels is to increase sales productivity. Most hotel sales teams are stretched thin and struggle to rebuild and handle multiple duties

Statistically, OTAs have higher rates of cancellations than direct. With direct bookings, you’re better able to push rebooking or vouchers as an alternative

A more holistic online commerce strategy, consisting of new and established methods, is being taken by hotels to reach new customers and produce revenue

If there is one thing hoteliers have gained over the past 2 years, it’s the rise in hotel direct bookings, and more specifically, mobile direct bookings

Each brand has different channels and opportunities within Koddi, but most are similar. But, you need to understand WHEN and HOW to use each channel