booking
Group Business: RFP vs Direct Booking vs Instant Booking
For more than 50 years, the older RFP process has been the standard operating model for organizing group meetings and events
Three Most Common Trends Impacting Cancellation Rates
Cancellation rates have risen rapidly so, what are the three most common trends impacting cancellation rates and how can you reduce them?
Groups Plan Ahead, But Leisure Travelers Book Last-Minute
Small groups of less than 15 attendees are trending toward a shorter booking window, around 2 to 4 weeks. Larger groups, however, are booking 2 to 4 months
Enter the Summer Season on Your Hotel Website
Website visitors will often leave your website to compare prices on OTAs and other sites as everybody wants the best summer deal and understandably so
7 ECommerce Tips For Hotels To Increase Conversion
As many hotels have the option of making direct bookings that are booked and paid for on their site, this makes their website an eCommerce platform
Successfully Overbooking Your Hotel And Why It’s Important
A hotel that doesn’t apply overbooking is losing a big chunk of profitable revenue, especially with the highest BAR rates usually being sold last
Hotel Website Performance: Just Look at Your Own or Competitors Too?
Looking at a hotel’s direct channel website performance in isolation can lead to mediocre results and may not give you the best picture of the business
Accommodation Preferences Post COVID: Back to Normal or New Normal?
Improved attitudes towards all forms of accommodation seem likely in the future given the speed of recovery so far and strong underlying demand for travel
9 Warning Signs Your Direct Booking Strategy Is In Trouble
How do we continue to shrink OTA’s commission and grow our revenue? Let’s take a good hard look at our direct booking strategy
How Can Independent Hotels Combat The Rise of OTAs?
There’s nothing wrong using OTAs and they can still be incredibly valuable and handy part of an overall selling strategy – they have their place in the mix