booking

5 Creative & Reliable Ways To Drive More Traffic To Your Website

We have outlined ideas that are easy to implement, involve no costs and have a proven track record in the hotel industry in bringing you website traffic

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Is Your Hotel Ready For The Shoulder Season and Winter Months?

We highlight some of the top concerns as we enter the shoulder season, and what steps your hotel should take to be prepared

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Lost Revenue Not Only Downside of Online Booking Abandonment

The more guests lost to booking abandonment, the more hotels must spend to attract new leads. This is alarming when we consider cost of customer acquisition

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The Power of Automation via RevMarketing Automation (RMA)

How automation can be used effectively via the hotel’s own website to drive dynamic content, personalized messaging and increased booking conversion

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All About Metasearch Management

Evaluating your metasearch campaigns depends on the objective you have set for your hotel. The goal of metasearch campaigns is to protect your hotel’s brand

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Are You Making the Most of Your OTA Profiles?

It is important to invest time and energy into your OTA presence too. Here’s how to make the most of your OTA profiles to attract more guests to your hotel

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Making Metasearch Work For You

The metasearch landscape is developing fast. Many positive updates have been made by metasearch giants, one notable update being Google eliminating fees

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5 Benefits of Using Metasearch to Advertise Your Hotel

Metasearch can drive as much as 30% of a hotel’s online bookings. Besides giving a boost to direct bookings, here are five benefits of a metasearch presence

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How to Turn OTA Customers into Loyal Guests

Your OTA profile convinces people to stop on your listing and/or find your website. It’s at the top of your marketing funnel, so it needs to look nice

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Is Your Hotel Website Recession Proof?

In a recession, one of the first line items to get cut is the media budget, which ultimately starts the downward spiral of direct channel website production

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