booking
Predict the Future and Understand Consumer Demand with Pace Reporting
NB: This is an article by Lance Abbrederis, Director Digital Experience at Sabre Predicting the future is quite a challenge – for most of us! But cutting-edge analytical tools […]
The Battle for Direct Booking: How Hotels Are Stepping Up
NB: This is an article by Spring Engage Finding a hotel room online has never been easier. In fact, 60% of all hotel bookings are now done digitally and the […]
How to Use Call Tracking to Grow Your Bookings
NB: This is an article from NetAffinity Not sure how to track the phone calls your hotel receives? Would you like to learn how to use call tracking to […]
A Multi-Channel Strategy to Driving Direct Booking
NB: This is an article by Kenny Lee, VP Marketing at Revinate We have been hearing a lot of buzz, and frankly, confusion, about the role of Google in […]
Google tackles OTAs with vacation-booking tool on mobile
Google is taking the travel industry head-on with the rollout of its newest tool, Destinations on Google, which lets consumers discover and book their next vacation entirely via mobile […]
The Gloves Are Off: Big Brands Throwing Direct Booking Punches
NB: This is an article from Tambourine Hotel industry giants have had enough. Like you, they appear to be sick of the big commissions, the declining customer loyalty and the […]
BookingSuite pushes further into rate management for hotels and rentals
Ordinarily, a product update doesn’t merit a spotlight on its own. But a few things set apart the news that Booking.com, the e-commerce company that lists 865,000 hotels and […]
Consumers find trust in hotel websites over other sources
Digital agency Fuel has released its annual research on how leisure travellers are researching and booking hotels. The agency, which specialises in marketing for hotels, says it has compiled […]
Small hotels get more direct reservations
Direct phone calls, emails and walk-ins account for one in every three reservations made within the small accommodation industry, Little Hotelier has found. The finding is part of the […]
Convert OTA Guests to In-House Bookings: 5 Ways to Succeed
NB: This is an article by Pete DiMaio of Fuel Travel We recently met with a hotel whose occupancy was comprised nearly 50% by OTA bookings. One out of […]