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Using Incentives to Boost Direct Bookings

There are plenty of incentives you can use to win direct bookings, and many of these cost less than OTA commissions

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What is Hotel Guest Messaging and Why is it Important?

In today’s fast-paced hotel landscape, a guest messaging strategy drives revenue by increasing direct bookings, upsells, and loyalty

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flexible person looking at a laptop reflecting the future of hotel booking policies and the balance of flexibility and revenue security

Future of Hotel Booking Policies: Flexibility vs Revenue Security

While flexible booking policies are a win for travelers, they can create risks. The future is about flexibility while maintaining revenue security

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How to Get Your Hotel Found in AI Search

Unlike traditional search engines that show a list of links, AI search offers direct answers, personalized recommendations, and conversational responses

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Hourly Bookings And Opportunities For Independent Hotels

Hourly bookings enable otherwise empty rooms and spaces to generate revenue, though you must take your demand and seasonality into account

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bookboost article image about 7 best ways to create guest journeys that amaze your guests

7 Best Ways to Create Guest Journeys That Amaze Your Guests

One of the reasons why guest journeys have become so popular is because they help hoteliers deliver a seamless guest experience

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting importance of balancing rate optimization with perceived value as guests still demonstrate rate consciousness

How to Analyse the Unconstrained Demand for Your Hotel (Pt 2)

To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities

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magnet and people shapes reflecting how behavioural data can improve your hotel revenue forecasting

How to Leverage Behavioral Data to Improve Revenue Forecasting

Behavioral data can give a real-time look at guest interest and demand. Are they spending more time checking out suites than regular rooms?

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What Perplexity AI Means for High-Consideration Hotel Bookings

Perplexity uses AI to answer user queries, offering intelligent, contextual responses. It is part of a movement towards more intuitive user experiences

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Why Guest Reviews Matter More Than Ever in 2025

With AI-driven personalization and growing reliance on OTAs, guest reviews are no longer just an afterthought, they are a decisive factor in guest booking

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