booking
How Booking Habits, Device Preferences, and Lead Time are all Changing
Here’s some of the data we’re looking at every day to understand the changing hotel booking landscape and make the right choices for our partner hotels
What are the recovery signs in Shanghai, China?
Shanghai is China’s most important industrial and commercial city. It serves as a tourist hub for Asia and is a key city in the Asia Pacific region for international events […]
How Will You Adapt to the New Customer Journey?
We’ve already determined that customer conversion currently takes 9x longer than before. What previously took 24 hours to convert now takes 216 hours!
OTA Trends And What They Mean For Your Hotel (May)
OTAs are revising ad spend and seeing impression share and click fluctuations. With April and May in the rearview, the crisis has impacted each OTA
Near Future of Hotel Industry: What Factors can Help Predict Hotel Performances
What might the hotel industry expect over the coming months? There is enough data available that reveal hotel trends based on economic relationships
20 New Direct Booking Benefits for the Age of Social Distancing
In the social distancing era, travel will look very different. Even the direct booking benefits that hotels can offer and what travellers can do will change
When Will Bookings Outpace Cancellations Again?
Hotel operators will monitor ratio of bookings to cancellations but should also keep an eye on their own and competitors’ rates and evolving patterns
If You’re Hoping for a Bounce Back Later, Focus on Your Hotel Technology.
Setting up or restarting technology you may have paused can be an ordeal. Start now and be ready from Day 0 to make the most “rush hour demand”
How You Can Claim the Upturn from OTAs in 10 Steps
Ensuring an optimised direct strategy gives you the best chance to maximise profit on every booking. Do not hand that opportunity to OTAs unnecessarily
Plotting the Comeback for Hotels in a COVID-19 Environment
Hotels will be faced with the challenge of limited inventory, rising costs per occupied room, and the need to fill enough rooms at some minimum price to justify “turning the lights back on”