Asia
Chinese Website helps AccorHotels increase direct bookings
One year after revamping its accorhotels.cn Chinese-language website, and proving the power of the Chinese market, AccorHotels has seen a 53% increase in direct bookings revenue across its Asia Pacific […]
Amadeus three pillars for China
Amadeus is one of the many international firms building up its presence in China in response to the gradual liberalization of travel technology and distribution. Businesses of Amadeus’ stature are […]
Big Data, Big Analytics and Big Revenue
There has never been a more complex time to practise revenue management in Asia: Changing guest behaviours, the evolving and increasingly intricate nature of distribution channels and an abundance of […]
Asia/Pacific: Performance is ‘flat’
“Flat” is the word Sarah Duignan, director of account management for STR Global, used to describe hotel performance across the Asia/Pacific region year to date through June. Presenting global hotel performance […]
OTAs see look-to-book disconnect in Japan
Japanese leisure travellers are using OTAs to research their international trips but prefer to book at the website of a traditional offline agent. The findings came out of research group […]
Ctrip gears up for tougher battles in Asia.
Big Chinese online intermediaries are diligently pursuing new opportunities as part of their respective growth strategies and strengthening of international hotel content via direct contracting deals is a part of […]
Implementing direct bookings within the online distribution jungle
The world is on the move. Tourist arrivals and spending on leisure tourism keep growing and experiencing one of the highest growth rates is South-East Asia. Just this year, Thailand […]
Hotels in China need to dig deeper
Hotel organizations today need to handle a gamut of distribution channels that can pave way for bookings. The route to optimising distribution involves several key aspects such as connectivity (configuring […]
Business travel demand drives APAC room rates up in Q1
Hotel room rates were mostly up across the board in Asia-Pacific as business tourism surged this quarter, according to HRS Hotel Price Radar. Macau, Sydney and Hong Kong were found […]
Experts advise caution in chase for Chinese visitors
The travel industry should exercise more caution towards the Chinese market and focus less on the projected numbers of outbound tourists from China, according to two leading academics. Professor Wolfgang […]
