analytics

  HeBS Digital shares this checklist to maximize revenue through your online media budget With the digital landscape constantly growing and the hospitality industry transforming to make room for new […]

2016 promises to be the most profitable year our industry has ever seen due to strong rate growth, minimal supply impact, low interest rates and oil prices, and a somewhat […]

Sojern’s new Interactive Hotel Insights Report reveals two major consumer behaviour changes – travellers are spending more time on the hotel path to purchase than for airlines and last-minute bookers […]

  Tom Bacon outlines some of the risks that arise from working with the ‘invisible’ systems of RM, big data and analytics systems Airline revenue management (RM) systems, like many […]

Hotel food-and-beverage operations have been increasingly profitable in recent years. However, successful hotel F&B operations can be difficult to replicate due to market-to-market differences, site differences and differences in guest […]

CRM data combined with audience data from website visits could give marketing campaigns a personal and relevant boost. David Benady reports Hotels and travel brands are sitting on a goldmine […]

For years, we’ve all been reading about the need to coordinate the activities of Revenue Management and Marketing into one synergistic Revenue Generation process. In practice what is really happening […]

“Half of my advertising is wasted, I just don’t know which half,” is the famous quote from decades ago by Philadelphia department store owner John Wannamaker. That sentiment is still […]

The 10,000 or so hotel revenue managers around the world are self-dividing into two distinct categories: those that are well prepared (or preparing) for 2024 and those that are well prepared […]

Europe is at the hard end of the revenue management discipline, but the lead on data and education comes from North America. Those who think revenue management is just one […]