ai
How Hoteliers are Using AI for Revenue Management
The key to revenue management is following data trends and using insights to set the right pricing, AI is perfectly suited to support this hotel function
McKinsey: The Promise of Travel in the Age of AI
The surge of AI innovation sets the stage for travel companies to rethink how they interact with customers, develop products and manage operations

How to Make the Most of AI and ChatGPT at Your Hotel
While AI and natural language models like ChatGPT are still in their early stages, it’s already worth exploring the benefits they offer
Will AI Finally Drive Innovation In Hotel Commercial Strategy?
Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away

How AI Will Affect Paid Search for Hoteliers
To help you learn how AI is improving digital marketing strategies such as paid search this article outlines everything you need to know
Fake Hotel Reviews: As AI Explodes Can We Trust What We Read?
AI is turning reviews upside down, generating fake reviews that are increasingly more difficult to distinguish from those written by the average traveller

How ChatGPT and Other Tools Can Help Boost Hotels’ Direct Bookings
By employing personalized messaging and leveraging predictive analytics, hotels can enhance direct bookings and boost conversion rates simultaneously

Beyond the Hype: The Rise of Conversational AI in Hospitality
Conversational AI, a solution that combines the simplicity of chatbots with the depth of AI to find information that required poring through search results
ChatGPT and A.I. Already Changing The Way We Book Travel
Travel executives are thinking through the implications of the latest iteration with the race between Microsoft-funded OpenAI’s ChatGPT and Google’s Bard
How AI Revenue Management Can Help Ensure The Price is Right
In the hyper-competitive hospitality market, hotel pricing must be more strategic. Fortunately, this is where AI revenue management comes in