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coloured strands coming together to make the shape of a head reflecting the merging of ai chatgpt and machine learning with the human element

How to Make the Most of AI and ChatGPT at Your Hotel

While AI and natural language models like ChatGPT are still in their early stages, it’s already worth exploring the benefits they offer

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Will AI Finally Drive Innovation In Hotel Commercial Strategy?

Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away

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hand on computer mouse overlayed with a dollar image reflecting the hidden costs of paid ads and why hotels see a poor return on ad spend

How AI Will Affect Paid Search for Hoteliers

To help you learn how AI is improving digital marketing strategies such as paid search this article outlines everything you need to know

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Fake Hotel Reviews: As AI Explodes Can We Trust What We Read?

AI is turning reviews upside down, generating fake reviews that are increasingly more difficult to distinguish from those written by the average traveller

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

How ChatGPT and Other Tools Can Help Boost Hotels’ Direct Bookings

By employing personalized messaging and leveraging predictive analytics, hotels can enhance direct bookings and boost conversion rates simultaneously

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woman and robots in front of computers reflecting the question of whether ai generated content is better and exploring what are the risks and rewards

Beyond the Hype: The Rise of Conversational AI in Hospitality

Conversational AI, a solution that combines the simplicity of chatbots with the depth of AI to find information that required poring through search results

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ChatGPT and A.I. Already Changing The Way We Book Travel

Travel executives are thinking through the implications of the latest iteration with the race between Microsoft-funded OpenAI’s ChatGPT and Google’s Bard

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How AI Revenue Management Can Help Ensure The Price is Right

In the hyper-competitive hospitality market, hotel pricing must be more strategic. Fortunately, this is where AI revenue management comes in

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Revolutionize Guest Experiences and Revenue Management with AI

As the hotel industry advances, technologies like AI open avenues for better guest experiences, streamlined operations and improved revenue management

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Future Proof your Hotel Marketing Strategies with AI Driven Solutions

AI has the potential to revolutionize the way hoteliers market their properties and services. Here are some ways AI could change marketing for your hotel:

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