More than 50% of online travel searches are abandoned when the shopper reaches the price screen, a new study has revealed. In response to the finding that 81% of online […]

Implementing effective upselling methodology into a hotel’s front desk protocol has long been demonstrated to have a substantially positive and immediate effect on property revenues. Also considered a subsequent result […]

There’s an old marketing saying; “To live by price, is to die by price.” Quite simply, this means; if you’re relying solely on discounting to be your strategy to attract […]

By 2020 or sooner, millennials might dominate the travel demographic. Hoteliers need to understand the nuances of this group of guests and be prepared with product and services that meet […]

Black Friday is a day filled with discounts on every product imaginable and for days beforehand, serious bargain-hunters are strategically planning their “plans of attack”. This past Black Friday, which […]

Online travel agent booking.com has offered to scrap a practice which prevents hotels from giving discounts to its rivals, in a bid to end investigations by competition authorities in France, Sweden […]

Expedia, in partnership with the Airlines Reporting Corporation (ARC), has released a new white paper, Preparing for Take-Off: Air Travel Trends 2015, that analyzes a comprehensive set of global air travel […]

Crisis times demand switch in pricing strategy towards less ‘discount-based’ and more ‘value-based’ one; The key to maintaining the levels of occupancy in crisis time is to retain your target […]

In recent years, the airline industry has generated billions in revenue by charging fees on top of base fares. Now the hotel industry seems to be having the same idea. […]

Hoteliers around the world have come full circle in the last two decades, from guarding hotel information and data as if their lives depended on it, to understanding the benefits […]