As group travel continues to evolve, hotels have a unique opportunity to differentiate themselves by offering more than accommodations and meeting spaces

We’re exploring the current social media trends for hoteliers in 2024 – from short-form videos to branded DMs – that can give you a competitive edge

As a leadership team, you should go through a 30-point checklist audit to try to find your gaps to help lead your hotel’s digital marketing strategy

In this era of endless digital progression, the ability to leverage AI and data is a game-changer. And hotel executives possess the power to change the game

For hotel marketers, this update is a wake-up call to review and refine your Google Ads strategy. Here’s why it’s important

To improve hotels staff productivity and guest satisfaction, we have added a new set of tools focused on process automation and refinement of AI interaction

Summer last year the head of Instagram shared the first insight into how the various algorithms actually works. We’ve unraveled the intricacies

We add supplements to BAR rates to ensure OTA’s are higher and then they use their commission and buying power to ensure they have the best rate

With these considerations in mind, the challenge lies in harnessing the benefits of automation without neglecting authentic guest communication

Optimising your service standards is a highly effective way to make your property stand out from the online competition and boost overall profitability