Airbnb is rolling out an updated app with a range of new features and launching a global brand campaign that will encourage people to “change the way they experience the […]

Expedia is trying to enlist a new ally — hotel property owners — in its fight against the moves by hotels such as Hilton Worldwide, Marriott International, and Hyatt to increase direct bookings by […]

It is well known that online travel agencies (OTAs) are widely used by hotels as part of a diversified distribution strategy. The challenge, however, for independent hotels is that they […]

NB: This is an article from nSight It’s a constant battle. Trying to win your fair share, or more, of guests coming into your market. The ability to gain or […]

NB: This is an article from SiteMinder When it comes to posting and sharing content, Twitter is less effective than Facebook and Instagram, and staff can find it overwhelming to […]

Today’s reservations agents need specialized training for conveying complex rate structures to educated consumers Due to the advances in revenue management philosophies, processes and technology systems, those in charge of […]

Hotel revenue managers and general managers share a common goal: driving their hotel to achieve optimum success. RMs work toward achieving this goal by making strategic decisions focused on maximizing […]

With more than 3 billion consumers on messaging apps, brands are coming face-to-face with a whole new set of marketing opportunities, and even bigger challenges. Call it the rise of chat tech. […]

NB: This is an article from Leonardo The world of search marketing is a constantly evolving, and in the ultra-competitive hotel industry, properties battle not only other hotel websites and […]

NB: This is an article from Koddi Last year we wrote about Facebook’s plans to launch Messenger bots which would, among other things, allow users to buy products, track orders, and even […]