Responding to TripAdvisor hotel reviews: good, bad, and ugly

By now it should be no secret – hotel owners or managers must be quick to the keyboard in responding to guests’ reviews on platforms like TripAdvisor. It shows your […]

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8 Key Revenue Strategy Trends for 2017

Even compared to 2016’s chaos, making predictions for 2017’s revenue strategy trends has proved a challenging task! In many ways, 2016 was a year for defying logic and taking actions […]

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Ways Chatbots Could Change the Hotel Industry.

Chatbots are already working hard in the hospitality industry, from taking fast food orders to helping travelers plan their trips. While conversational AI is very much in its infancy in the hotel sector, […]

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2017 travel trends and hotel industry opportunities

The pace of innovation across every industry and every company is astounding today, from natural language processing and data sciences to artificial intelligence and virtual reality. How exactly these mega […]

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Oracle Identifies Drivers for Consumer Loyalty and Impact of Technology Guest Experience

Today Oracle announced the findings of two research initiatives aimed at identifying the consumer drivers for loyalty in the food and beverage and hotel industries and the impact of technology […]

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Current approaches and attitudes toward the reservation process.

In pursuit of our mission to help hoteliers recapture guest relationships and increase conversions on their websites, we conducted a small piece of research. We asked hoteliers across the United States and Europe […]

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nSight for IDeaS™ Helps Drive More Profitable Bookings Tapping Travel Intent Data

First-to-market revenue management solution provides exclusive access to travel intelligence and online demand data to give hoteliers an unseen competitive advantage When it comes to forecasting hotel booking behaviors in […]

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How to Create a Strong Search Strategy for your Hotel

A strong search strategy is crucial for driving direct bookings to your website. The vast majority of online experiences begin with a search engine, so the risk of a poor […]

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Shooting the big data arrow to capture consumer hearts

In an age of the promises of Big Data, can travel brands finally win the hearts (and spend) of customers? Chris Nurko, global chairman of FutureBrand, believes that as hospitality brands […]

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Harnessing the power of cloud and mobile hotel PMS

What triggered the mass movement towards cloud hotel PMS? Hoteliers have new goals to achieve today and the solutions don’t hide in a server room. Cloud hotel PMS software has […]

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