Service Sells: The Psychology of Service Recovery in Hospitality

In hospitality, service recovery provides a rare opportunity for businesses to turn a lackluster experience into a memorable one by harnessing the needs and desires of their guests

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Loyalty & Revenue Management – The Super Duo

Unlike Loyalty in most airlines, Revenue Management can look at the entire passenger landscape. Looking at every passenger – including FFP members, alliance status holders and “infrequent” flyers

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Consolidated vs Independent Technology: Critical Consideration for Hotels

Is a one-size-fits-all technology solution ever what it’s cracked up to be? Almost never. Here’s why, and what questions Hoteliers nned to ask when considering new tech

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5 hot air balloons with one rising higher than the other reflecting a hotel not relying on compsets for its pricing

Benchmarking Should be More Than Just Data Comparison

Many benchmarking, especially from third-party companies, show only comparison with comp set aggregate data. This, in addition to ensuring greater confidentiality, also allows a certain reliability

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The Future of Search Engine Results

Google’s goal is to bring users more relevant search results quickly. Google AI is constantly analyzing how users are searching and the way searches are phrased might invoke a different result

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Travel Megatrends 2020: Short-Term Rental Winners Emerge

The short-term rental ecosystem is growing, which means many winners are set to emerge. Expect further brand-driven professionalization, more outside investment, and vendor consolidation

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RFP Season is Over; What Now? A Business Travel Sales Manager’s Day

The end of RFP season does not mean it’s time to slow down for Business Travel Sales Managers, but instead it’s time to manage and maintain the accounts we’ve worked so hard to obtain

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How Hotels Can Take Advantage of Technology to Elevate Guest Experience

For hoteliers, guest loyalty has become an increasingly elusive concept. Today, it is more about creating an inspiring, fun, and authentic guest experience across the entire journey

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6 Ways For Hotels To Build Long-Term Email Relationships With Travelers

While the modern booking process often ably captures a hotel guest’s email address, it’s not a given. OTAs and other booking platforms, weary of competition, sometimes deny hotel teams such info.

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Reality Check on Using Influencers for Your Hotel

Why am I talking about Facebook? It is the senior citizen of social media. I often call it the AARP of social media channels. The thing is, they own Instagram: that’s where the “influencers” come from!

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