Beonprice “Who are We?” – In conversation with Emilio Galán
Emilio introduces us to Beonprice, it’s solutions, their core differentiators and how their aim is to empower Revenue Managers through their solution
The Direct Booking Index (DBI) and Why Hoteliers Should be Using It
Using the Direct Booking Index to track how effective your hotel’s direct channel strategy is will encourage your brand to give more focus to direct channel
Which Channels Drive New Users to Your Hotel Website?
If you want to know where the traffic to your hotel website comes from, the Source/Medium Google Analytics report is the one you need to consult
Pricing Flexibility on the Road to Recovery. Act Fast
For such unpredictable times we have now you should choose the right pricing strategy and have an option to change it easily and quickly when needed
The Return of US Travel: COVID-19 Insights
US travel is coming back. Both hotel and flight searches and bookings show week-over-week increases, with hotel recovery leading the way
Google to Display Organic Meta Listings in Its Hotel Ads Section
Google has emphasized they will ease the process of onboarding new partners while ensuring the trust of the links displayed is of utmost importance to them
Getting Ready for Returning Demand with the Right Revenue Strategy
There’s no set timing for full, world-wide reopening, but we can be sure once governments give the green light, local and regional demand will come quickly
How to Build an Omni-Channel Experience for Your Guests
Omni-channel approach focuses on creating multi-channel sales and marketing strategies. Creating a seamless guest experience throughout the guest cycle
Hotel Market Segments: Want to Know Which Generate Most Revenue?
Hoteliers that succeed with hotel market segmentation do several things well. They define the market segments for their property and which contribute most
Google Hotel Ads adds Children to its Occupancy Filter
The adults and children filter has yet to appear in all pages where Hotel Ads results are shown, for now it appears on Google Travel and Search Experience
