For now, it’s domestic market leading corporate travel with the hotel sector in France at 80 percent of 2019 levels and Spain and Nordics at 50 percent

To prepare now, the first step will be for travel marketers to ensure that their website and booking engine are passing hashed email data and 1st party data

Travel recovery is starting to appear in the US, China, and the Middle East, it’s only time before the APAC region is welcoming excited international guests

Building relationships with guests is critical. Maintain communication with your guests and you can build customer loyalty with pre and post stay email

If you are a fortunate hotel that currently is at full occupancy, what should you be doing with your marketing? Should you decrease your budgets?

In order to build an effective and profitable distribution strategy, you need to know who your clients are, where they book, and which tools will fit best

The new multiplier on Google Hotel Ads means you can adjust your bid for a specific point in time and make decisions based on occupation and expected demand

There are searches coming from Next-Gen travelers. However, before marketers jump to strategizing, we must consider their audience’s ideal travel experience

Effective digital marketing strategies are critical for hotel success, whether launching a hotel, looking to increase bookings or bolster your brand

Today we look at 3 guest services that can be offered and booked through automation and which will help support your revenue recovery efforts