Whether you are tasking your in-house team or outsourcing to an agency, resources, both time and money, must be determined to dedicate to social media

We’ve come up with three key takeaways from viral marketing campaigns that can help increase your hotel brand’s presence

These hotel marketing strategies will help you achieve the primary objectives of hospitality marketing: building brand awareness and generating demand

Enhanced CPC is assigned at the campaign level. Google takes the effective bid an advertiser sets and adjusts it based on how likely the user is to book

Your hotel may win over the minds and hearts of your tourists and push them one step closer to a reservation by applying these 10 ideas to your website

Whether welcoming domestic and international travellers or cater to business and leisure guests, your guest data can provide insights to drive success

Once you discover the power of mapping a hotel guest journey, you can’t ignore the importance of creating one for your properties

After two years of pent up travel frustration, new flight and hotel search data indicate that consumers are planning to travel this spring and summer

We look at why guest personalization is important, and how hotels can personalize the guest experience and encourage loyalty

The time has finally come, wedding bells are ringing, and we find ourselves at the precipice of a hectic, long-awaited wedding season