In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

Coming out of a crisis, the first thing hotel brands should do is increase distribution which, in turn, increases brand exposure

A focus on gross operating profit per available room, or GOPPAR, is the key performance indicator that delivers and why RevPAR just does not always cut it

Nothing happens until somebody sells something. If you’re in business, then everyone’s job supports a cascading series of events that begin with a sale

While international travel is now certainly happening again, it’s unlikely this year that it will soar back to anything like we would’ve seen pre-pandemic

For the past six weeks, Resort location hotels have had the highest occupancy and this week was no exception with occupancy of 76%

After long preparation time, we launch one of this year’s main improvements of our booking engine: upselling of rooms (or apartments, if that is your case)

Delivering bespoke, well thought out email messaging throughout the whole booking and stay, will turn a guest into an advocate. And deliver more revenue.

With so many components to website design and development, a redesign can seem exhausting. We’ve broken down the who, what, when, why and how of a redesign

While we should celebrate the improvement in hotel performance, we also need to remain realistic that we are a way off from the performance we saw in 2019