article image of the Charlottehaven Hotel in an article about increased website conversions

Increase Website Conversions by 71.9%: Charlottehaven Hotel Case Study

The hotel was looking for a tactic to retain people on the hotel website, and encourage weekday reservations

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hand holding different coloured balls all mixed up reflecting different hotel demand

How To Deal With Changing Trends in Hotel Demand.

The changing demand trends in the different markets, make it necessary to review our segmentation strategies and rate structure

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How To Get Started With Google Hotel Ads (GHA)

Google Hotel Ads is just part of an entire ecosystem that Google has become, through which potential travellers can plan and execute their travel bookings

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All (Hotel) Revenue Is Not Created Equal

A dollar is a dollar, a euro is a euro – right? Wrong, at least when it comes to how hotels bring in revenue. All revenue is not created equally

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Top 10 List for Controlling Labor Costs

Managing labor costs is a never-ending battle in any hotel. No wonder it adds up to on average 50 percent of the total revenue in hotels around the world

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82% of Hoteliers Expect to Outperform 2020 Revenue Levels in 2022

Over 35% of Hoteliers surveyed in October 2021 report their business has already exceeded pre-pandemic revenue levels or will exceed by the end of this year

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Booking Sentiment in October Was Positive

Resort/destination properties are well ahead at 99% growth! These properties are continuing to see bookings in massive numbers

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How City Hotels Are Reinventing Their Business Models to Stay Competitive

Everyone directly or indirectly involved in the sector agrees that after the pandemic, the level of hotels ‘business tourism’ will not go back to how it was

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Extraordinary Hotel Experiences to Attract Guests in the Wake of Covid

As people yearn to travel but may not be ready for long haul, it’s more important than ever to target your local market and entice guests out of their homes

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How to Promote your Facebook and Instagram Reserve Button

One tool dedicated exclusively to restaurants and can help drive revenue from social channels is the official Facebook and Instagram “Reserve” button

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