the words online booking on a computer keyboard reflecting importance to hotels of their website to drive direct bookings and increase revenue

13 Ways to Attract More Direct Bookings for Your Hotel

Increasing direct bookings requires cleverness and creativity, but is well worth it to own your guest data and earn more revenue!

Read more

How Guest Reviews Impacted Hotel Performance in 2022

The power of guest reviews goes beyond improving online reputation. Turning feedback into valuable data, you better understand what guests like and dislike

Read more

Unlock New Revenue Streams With Effective Channel Management

Channel management involves identifying and using the most effective online distribution channels, such as OTAs, direct booking engines, metasearch, etc.

Read more

rms hotel travel tech mindset and importance of machine learning to hotel revenue management

Machine Learning And Its Importance In Hotel Revenue Management

Let’s explore how exactly you can use machine learning to streamline and enhance your revenue management processes

Read more

rocks balanced on each other reflecting the end of ota rate parity

Price Elasticity in the Hotel Industry: Affecting Factors and Tools

Price elasticity is a critical KPI for hoteliers. Understanding factors that affect it can help optimize pricing strategies and achieve higher profitability

Read more

Dynamic Packaging Solutions for Online Booking Engines

Dynamic packaging can help introduce end-to-end booking coverage. Otherwise, travelers will rely on OTAs suggesting solutions for vacation-related problems

Read more

How to Improve and Develop Forecasting in Hotels

Many revenue managers must present an updated forecast for the entire year or for rolling 12 months to the top management. NB: This is an article from Demand Calendar The […]

Read more

images from apple business connect reflecting an alternative to google maps and offering advantages to hotels

What Hotels Should Know About Apple Business Connect

Apple Business Connect uses Place Cards which allows you to control how people see your hotel. We recommend including information like:

Read more

The ABCs of Social Media Marketing for Hotels

Hotel social media marketing has drastically changed over the past decade, and it should be an integral part of any marketing strategy

Read more

Preparing for Hotel Easter and Summer Booking Increase

Let’s focus on the here and now, and the most crucial priority – which is managing the small things that will help increase your Easter and summer booking

Read more