Topline Revenue

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Topline was born out of a passionate desire to connect hoteliers with high quality revenue management. We pride ourselves on years of professional experience working for major brands along with the real world knowledge of day to day operations within a hotel. We have experienced all aspects of the business and are here to help you achieve your goals.

We drive RevPAR Index growth by leveraging our big brand corporate experience, by teching-up your hotel with cutting-edge revenue analytics tools, and by truly collaborating with your existing team. Through our strong partnerships with industry-leading companies, we bring you discounted services and exclusive offers from rate shopping to upselling.

Whether you are seeking more from your current service provider, looking to jumpstart your Covid recovery, or wanting your whole brand portfolio managed in one place, we are committed to making the transition cost-effective and seamless for you and your staff. There has never been a better time to make a change.

Thought Leadership Podcasts

Featured Articles

calendar illustrating length of stay in a hotel
Length of Stay Strategy: The Most Underused Lever in Your Toolkit
man standing by a board with graphs and charts reflecting the vast array of revenue metrics and the importance of identifying those that actually matter and the ones you can ignore
The Revenue Metrics That Matter …. and Ones You Can Ignore
bucket with lots of water pouring out the bottom and smaller amount fo water going in to the top illustrating how hotels need creative ways to increase revenue without sacrificing profit
Creative Ways to Drive Revenue without Sacrificing Profit
person looking at graphs reflecting the importance of automating revenue management but not to become over reliant on it
Automating Revenue Management: How Much Is Too Much?
magnet and people shapes reflecting how behavioural data can improve your hotel revenue forecasting
How to Leverage Behavioral Data to Improve Revenue Forecasting
person looking at a hotel neighbour reflecting that traditional comp set needs a serious update as it is not just geographical proximity anymore it is about winning the hearts of potential guests
The Case for Expanding your Comp Set with New Competitors
american football game play reflecting the corporate rate playbook and the secrets to winning the corporate rate game
Secrets to Winning the Corporate Contract Rate Game
gingerbread man festive christmas tree decoration reflecting the value for a hotel of embracing experiential gifting to drive additional revenue
Experiential Gifting: The Holiday Hotel Revenue Booster You Need
hotel room keys reflecting hotel occupancy rates and possible impact cancellations and no shows
Mitigating the Impact of Cancellations and No-Shows
heart made up of data showing the importance of developing strategies to leverage first party data to drive direct hotel bookings
Mastering CPOR: The Hidden Profit Lever You Need to Know
left brain and right brain coming together reflecting impact of emotional intelligence in revenue management to drive profitability
How Emotional Intelligence in RM Drives Profitability
a roller coaster reflecting the ups and downs in booking patterns and how the shoulder season is a good time to drive bookings without the competitive frenzy of peak time
Strategies for Selling Out During Shoulder Season
person with glasses and a hat looking a bit like a spy illustrating a rate wars discussion when hotels engage in price espionage
Rate Wars: When Hotels Engage in ‘Price Espionage’
two hands coming together in the same way revenue and marketing need to be more aligned in hotels
Why RM Fails Without Sales and Marketing Collaboration
man looking in despair possibly after trying to book on a hotel website and finding it frustrating because of common mistakes
Website Turning Guests Away? 5 Mistakes That Hurt Conversions
one different egg reflecting the power of originality in marketing
Copycat Marketing: Why Being Original Beats Following Trends
hotel reception and 3 stars on the front desk reflecting the value of human hospitality which is not delivered by booking engine technology efficiency
Myth of the Perfect Booking Engine: Personal Touch Still Wins
looking at graphs through a magnifying glass asking how do i forecast hotel demand and avoid unprofitable business
Be a Revenue Sleuth and Unmask Revenue Maximization Tactics
coins being stacked up to reflect how hotels can still increase their adr with the right focus
Quality of Guest Experience Focus Boosts Long Term Revenue
magnifying glass over an algorithm reflecting the problem with perfection and how over optimization can harm your revenue strategy
How Over-Optimization Can Harm Your Revenue Strategy
person holding a drawing of a sad face reflecting the results from their outdated hotel social media strategy
Why Your Hotel’s Social Media Strategy is Outdated (And How to Fix It)
empty sunbeds lined up with a lovely view posing the questions are hotels charging what their rooms are worth and should they be adopting the art of value based pricing
Value Based Pricing: Are You Charging What Your Rooms Are Worth?
surfers on the face of a wave as it starts to crash down on them reflecting how too much data can sink revenue management efforts
Why Too Much Information Can Sink Revenue Management Efforts
tightrope walker reflecting challenge for hotels of balancing whether to sell out or maximize revenue
Selling Out vs. Maximizing Revenue: The Delicate Balance
magnet drawing a block out reflecting the need for hotels to understand the difference between guest retention and guest acquisition
Is Customer Loyalty Overrated? Acquisition May be More Profitable
sign post saying same old way or something new reflecting the need for hotels to flip the script and understand how to maximize hotel revenue
Flipping the Script: The Truth About Maximizing Hotel Revenue
stack of coins and arrows pointing up illustrating how hotels can drive profit with revenue management
Why You Shouldn’t Be Afraid to Price Your Rooms High
money and a stopwatch reflecting the positive value last minute bookings can bring to a hotel
Why Last Minute Bookings Can Be Gold
the words competitive pricing written down which can sometimes be reflected by discounting if used in a strategic way with finesse
Discounting Isn’t Always a Bad Strategy, But You Might be Doing it Wrong
person sitting near an old piece of technology reflecting how an rms can feel too complicated and that is why on 30 percent of hotels use one
Traditional Revenue Management is Outdated, Reinvent Approach
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