travel
Data Mining Emerges as a Key Differentiator in B2B
Tourico’s burgeoning data mining initiative is helping Chinese intermediaries in improving upon their product offering by evaluating travel booking behavior, a detailed look at how business intelligence is paving way […]
How Ryanair developed multi-platform digital experiences
One of the contradictions of the digital world is that, historically, the process of researching and booking a holiday has been one of the most stressful things you can do […]
Cheapflights puts flight and hotel search into Messenger
More moves in the world of chat services, with news that Cheapflights will allow users to search for both flights and hotels within Facebook Messenger. The Momondo Group-owned metasearch engine […]
Harnessing the power of big data and Travel analytics
NB: This is an article from Amadeus Big data and analytics has a pivotal role to play as the travel industry continues to evolve: new entrants are disrupting all […]
5 Reasons Why a Travel Booking is Abandoned
The travel industry spends billions of dollars each year on digital marketing, yet 81% of online travel bookings are abandoned, according to a study by SalesCycle. In 2014, Boxever estimated […]
Focus on Social Media: Missing the big picture
Facebook has become a place where many travel agents have successfully built a personal brand through posting photos of their travels and in many cases themselves. It has turned into […]
Clear Sailing Forecast for Europe’s Business Travel Market
Western Europe’s business travel spending is projected to increase to $211.2 billion USD in 2016 and top out at $225.6 billion USD in 2017, 6.3% and 6.8% growth respectively. Those […]
Biz Travel Shows Signs of Life After Year Long Slump
Stronger international demand and the first positive month for domestic business travel in over a year propped up growth in April 2016 according to the U.S. Travel Association’s Travel Trends […]
Digital Travel Trend Report and Statistics 2016 SEO
Globally, we spend more on travel related goods than in any other industry. This is supported by consistent growth in digital travel sales across the board in every region, and […]
Hotels.com Mobile Travel Tracker around the world
The Hotels.com™ Mobile Travel Tracker uncovers the true impact mobiles are having on our booking and travel behaviours. It reveals that as mobile usage continues to grow and smartphones keep getting smarter, they’re shaping […]