travel

Bleisure travel and the recovery of global business travel present a unique opportunity for hotels in several ways

As the years go by, different generations have different priorities and the travel industry is starting to take notice

Understanding external factors that inspire whether or not a customer books a trip, along with what motivates them to upgrade, is key to travel marketing

Has the pent-up demand that helped fuel a surge in travel as the pandemic ebbed finally run its course? Analyses from two major financial institutions, Mastercard and Bank of America, […]

The metaverse could enrich the tourism experience in countless innovative ways, but which use cases have most potential, and which are still deemed risky?

Google has dived into its search data further to expand their micro moments into stages of travel – Dreaming, Planning, Booking, Sharing and Experiencing

An out-of-the-way destination is in, so take advantage and entice new guests. With some extra marketing love, your town could be an attractive alternative

Travel executives are thinking through the implications of the latest iteration with the race between Microsoft-funded OpenAI’s ChatGPT and Google’s Bard

Travel can be a force for good and travelers themselves are proving to be today’s changemakers, adopting more sustainable travel habits

Move over, millennials. Gen Zers are coming into their own when it comes to spending power, and many are choosing to spend on travel