travel
McKinsey: The Promise of Travel in the Age of AI
The surge of AI innovation sets the stage for travel companies to rethink how they interact with customers, develop products and manage operations
How Travellers Find Destinations for Their Trips
In the planning phase, travellers are considering their destination options and, like the research phase, they turn to numerous different resources
Digital Nomads: Who Are They And How Are They Shaping Travel
There was a staggering 131% increase in digital nomads from the US when compared to pre-pandemic 2019. Digital nomads are definitely on the rise
Travelers Spend Over 5 Hours Researching Trips Before Booking
Research reveals how travelers seek inspiration and plan their trip, spending over 5 hours on average with travel content in the 45 days prior to booking
3 Disruptive Shifts in Travel Search Every Hotel Should Know
We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit
Strong Travel Enthusiasm Maintains European Tourism Rebound
Inflation and increased travel costs are squeezing wallets, however, travel spending is still prioritised against other discretionary spending
5 Summer Trends for Hotels in 2023
What else is in store for hotels in summer 2023? Below are 5 top trends we have identified for hotels this peak season:
Sustainability: The Next Stop for Spanish Tourism Excellence
We examine key aspects of sustainability that are relevant to travel and tourism and suggests ways stakeholders across Spain invest in sustainable offerings
The Importance of Micro-Moments in the Travel Customer Journey
Viewing micro-moments as part of a holistic travel customer journey helps you consider every step of the customer journey and optimize their experience
How to Capitalize on Business Travel Rebound & Bleisure Trends
Bleisure travel and the recovery of global business travel present a unique opportunity for hotels in several ways