travel

image for the hotels network announcement of benchdirect destinations, their new benchmarking solution

The Hotels Network Launches New Benchmarking Platform for DMOs

For the first time tourism marketers and destination managers can use benchmarking to compare their performance with competing destinations

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lady working in a hotel possibly on a bleisure trip or workation

Bleisure Trips & Workations: Hotel Positioning for Hybrid Travel Trends

Once you understand the mindset that drives hybrid travel experiences, the key is determining how to entice these guests to your hotel

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The 4 Key Trends for Asia Pacific Travelers in Q4

Whereas the arrival of Omicron slightly dampened interest among North America (NORAM) travelers and EMEA, that wasn’t the case in APAC

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What if China Outbound Travel Reopens This Year?

With destinations looking to reopen this year, could we see a reshuffle take place if Chinese travellers are allowed to travel internationally again?

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The 4 Key Trends for North American Travelers in Q4

When looking at search data for the final quarter of 2021, it’s clear that North American travelers are once again showing optimism

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Chinese Tourism Outlook 2022: Trends to Watch in Uncertain Times

Although Chinese consumer confidence is growing, desire for travel has shown a faltering recovery due to sporadic COVID-19 outbreaks

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What Post-Pandemic Business Travel Looks Like Now

Business travel is starting to return but it might not be business as usual post-pandemic for corporate travel managers, programs and policies

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Revenge Travel Trends Your Hotel Needs to Prepare for Now

In spite of not being able to travel much before, so many are ready now, causing a surge of business for the hospitality industry. Is your hotel ready?

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Travel Recovery: Resilience in the Face of Uncertainty

On a global level, the last quarter of 2021 had its ups and downs, but evidence continues to build that travel shoppers are ready to see the world again

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lybra thumbnail image for article about greece summer travel demand

Greece Showing Strong Summer Travel Demand

Travel intentions are strongly focused on the summer season: unlike Greece’s direct competitors, demand for the summer season is stronger than for spring

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