technology

The Front Office Manager’s guide to hotel CRM

The front office of a hotel works in real-time with every guest. Unlike marketing, who focus on engaging with guests before and after their stay, the front desk must ensure […]

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Why Choose a Science-Based RM System Over Rules-Based

We have all been there: you, sitting at the table with the rest of your Executive team, going through a demonstration and sales pitch of a revenue management system. NB: […]

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Navigating Hotel Industry Changes With A New Mobile PMS

While the traditional, legacy PMS was confined to a dedicated desktop behind the front desk, mobile and cloud-based PMS frees that technology (and your staff) from those previous limitations. NB: […]

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8 simple tips for a great hotel website

Are you keen on getting a dedicated hotel website? This would be a smart choice, as your property website is often the first impression received by potential guests, and the […]

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stack of coins with some flying off reflecting challenges for hotels around their adr

Death to PMS Interface fees!

The cost and time invested in interfaces between legacy PMS and third-party systems have plagued the hospitality industry for years. It’s time to demand a better way. NB: This is […]

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New Look for Google Mobile Hotel Ads

“This year is going to be the year of mobile” is a talking point you have likely heard every year for the past five years, and the soothsayers of mobile […]

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Cloud PMS : A Safe Bet for Security, Liability and Payments

PMS, a hotel property management software system, was traditionally defined as a platform which enables hotels to manage their front-office requirements such as billing, room assignment, booking reservations, and all […]

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Dissatisfied with Your CRS? You’re Not Alone

Online direct bookings must increase. That’s a mandate for nearly all hoteliers, and it places a premium on central reservation systems (CRS) – still the overwhelmingly preferred solution for distribution […]

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The Checklist for Revenue Management Success

Today, a state-of-the-art hotel revenue management solution is capable of generating tens of thousands of optimal pricing decisions on a daily basis. There is reason to believe that capabilities will […]

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A hotel’s guide to image SEO in 2018

Image search is an often-overlooked element of SEO, but hotels that take the time to optimize their imagery will find that it can bring significant benefits to their marketing efforts. […]

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