technology

Travel planning. We all know from experience that a lot goes into planning the perfect vacation, and with so many devices and planning resources, the journey is complex. According to […]

When Karen Korr wanted to change part of her European itinerary, she didn’t call Travelocity, her online travel agency. She didn’t send an email or a text message, either. Instead, […]

We’re all familiar with the stats by now: 75% of Google users won’t bother to scroll past the first page of the SERPs, securing that elusive number one ranking spot […]

The Google Search team have been busy making big changes to Google Search Console (GSC), an essential free tool for webmasters to monitor how their website is performing within Google […]

Similar Audience and Lookalike Marketing on AdWords and Facebook is all about expanding your audience and bringing in new customers who are not aware of your brand, but meet similar […]

We’ve heard from the experts, so now it’s time to hear from a hotelier who knows exactly what it’s like to seek, design, purchase, install, use and, as you can […]

In December 2017, the big brains at Google owned up to a fairly major organic search algorithm update: Google essentially doubled the acceptable length of meta descriptions in the SERPs. […]

Messaging platforms are fast becoming the new way for businesses to interact with customers. When communicating with brands, 54% of US social media users say they prefer messaging platforms to […]

Though you may enjoy a lot of perks of a stand-alone hotel management system, you can’t deny the fact that you can do better. In an industry where innovations happen […]

Imagine if airlines could tailor fare offers based on who was making the ticket inquiry, rather than strictly on the search criteria. Well, industry technology and revenue-management experts say those […]