technology

Today, we’re launching Travel Insights with Google: a website the industry can use to understand travel demand and make better-informed decisions

Today’s revenue managers needs to have a granular understanding of their guests, which feeder markets they are in, what influences their booking decisions

Despite being the backbone of programmatic advertising since the launch of the first banner ad in 1994, the third-party cookie’s reign is set to come to an end. NB: This is […]

We are delighted to continue our Expert Partner relationship with Right Revenue In this “Who Are We” video we are joined by: Adrienne Hanna – Founder Adrienne talks about her […]

Knowing conversion rates are different based call of action location and nature of services, there is no better time than now to begin website A/B tests

One area where automation can drive revenue opportunities throughout the guest journey is upselling, specifically early check-in and late check out

The practices of upselling and marketing are comparable in that they both aim to induce delight in target audiences, so they part with money

Dynamic personalization is powerful because we can recognize a guest not only for what defines them generally, but who they are in the moment

This is a watershed moment for revenue management professionals. The industry is focused on profitability, agility and willing to make change

Key is to build a strong loyal guest base, as this drives down customer acquisition costs significantly and increases customer lifetime value