technology

Why Is My Hotel Not Converting Enough Direct Bookings?

As the final stage of the direct bookings process, it’s of key importance that your website and booking engine are at the heart of the customer experience

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video thumbnail for interview about 7 hotel commercial mistakes

7 Hotel Commercial Mistakes and What To Do About Them

7 key findings, let us call them ‘Commercial Mistakes’ the property was making, were identified to answer why the hotel’s revenue struggled to improve

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6 Ways Hotel Technology Creates a More Personalized Guest Experience

Digital technology should not equal a less personalized approach or a lesser guest experience. On the contrary, it is there to take it to the next level

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Fixing the Fragmented Direct Funnel

As each hotel stakeholder has their own segmented part of the booking funnel, each seeks out vendors that drive the specific metrics they care about

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Helpful Tips to Prepare Your Hotel For Reopening

As you plan for reopening, you want the entire booking process to run smoothly for your guests as they embark on their next getaway bookings

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Smart and Effective Hotel Upselling Through Artificial Intelligence

Machine learning technology is critical to upselling because it takes the guesswork out of what to offer when to offer it, and how to price it

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Revenue Gone Wild – The Great Outdoors Meets the 21st Century

Competitive outdoor accommodation business of tomorrow will require a revenue management system that fully understands their operations to optimize revenue

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dice representing the need to rejuvenate revenue strategy

Rejuvenate Your Revenue Strategy for 2021 and Beyond

As you tailor your marketing based on segment, demand forecasts, and behavior, you’ll gain momentum that drives your revenue management strategy forward

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Modern Guests, Modern Hotel

Modern hotels use tools or staff to make guests feel special. Modern hospitality means no BS, no time wasting, and guest-facing services delivered smoothly

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Adopting a Smart Data Mindset in a World of Big Data

To succeed, companies should have an automation environment with reliable historian data. Then, they need to adapt their big data to a form amenable to AI

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