technology

Now truly independent within your CRM, Audiences allows for the most detailed segmentation and personalization across all communications

Hotel owners whose priorities align with property-level management on value of investing in revenue management will thrive in boom years to come

During the pre-stay phase, you can already start creating great experiences and boost revenue while guests are looking, booking, and preparing their stay

Setting your price based on historical trends and knowledge of the market is like setting off on a journey using a map or old school GPS

Sending pre-arrival upsell campaigns is a great way to foster engagement, boost the guest experience and promote more ancillary revenue opportunities

Main difference between Customer Relationship Management and a Customer Data Platform is there in the name: CRM manages relationships, CDP manages data

To improve your website, it’s good to be aware of trends sweeping the web so you’re providing the best possible chance of increasing your direct bookings

To cut through complexity and create forward-looking commercial approaches, revenue managers and leaders need access to data from all corners of a property

Emilio introduces us to Beonprice, it’s solutions, their core differentiators and how their aim is to empower Revenue Managers through their solution

Using the Direct Booking Index to track how effective your hotel’s direct channel strategy is will encourage your brand to give more focus to direct channel