technology

two apples of different types illustrating importance of validating when comparing one hotel rms to another

How to Fix the Validation Problem When Choosing an RMS

A hotelier may decide to choose a ‘cheaper’ RMS system because they think they are saving money but they are overlooking the fact performance is everything

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How to Increase Hotel Direct Bookings: 5 Tips to Know

Even if you have a plan in place and see regular direct bookings success, there may still be some gaps to fill. So keep reading for expert tips

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Why Is My Hotel Not Converting Enough Direct Bookings?

As the final stage of the direct bookings process, it’s of key importance that your website and booking engine are at the heart of the customer experience

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video thumbnail for interview about 7 hotel commercial mistakes

7 Hotel Commercial Mistakes and What To Do About Them

7 key findings, let us call them ‘Commercial Mistakes’ the property was making, were identified to answer why the hotel’s revenue struggled to improve

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6 Ways Hotel Technology Creates a More Personalized Guest Experience

Digital technology should not equal a less personalized approach or a lesser guest experience. On the contrary, it is there to take it to the next level

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Fixing the Fragmented Direct Funnel

As each hotel stakeholder has their own segmented part of the booking funnel, each seeks out vendors that drive the specific metrics they care about

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Helpful Tips to Prepare Your Hotel For Reopening

As you plan for reopening, you want the entire booking process to run smoothly for your guests as they embark on their next getaway bookings

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Smart and Effective Hotel Upselling Through Artificial Intelligence

Machine learning technology is critical to upselling because it takes the guesswork out of what to offer when to offer it, and how to price it

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Revenue Gone Wild – The Great Outdoors Meets the 21st Century

Competitive outdoor accommodation business of tomorrow will require a revenue management system that fully understands their operations to optimize revenue

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dice representing the need to rejuvenate revenue strategy

Rejuvenate Your Revenue Strategy for 2021 and Beyond

As you tailor your marketing based on segment, demand forecasts, and behavior, you’ll gain momentum that drives your revenue management strategy forward

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