technology
Airline system look-to-book ratios soar
Back in the good old days, say around 20 years ago, airline systems had a 10:1 ratio of searches to actual bookings. Fast forward to 2015 and a metric […]
What the year ahead holds for hotel marketing
As 2015 unwinds and we start thinking about the new year set to begin, it’s always an interesting exercise to take some time to reflect upon some of the up […]
Six questions about the future of rate parity
NB: This is viewpoint by Jason Q Freed, managing editor for Duetto Research. Attendees on a recent webinar hosted by Tnooz titled “Hotel pricing in a post-parity world” were […]
Study Identifies Areas of Improvement for TMCs
Changing Booking Behaviors Mean TMCs Can Play Greater Role Helping Travel Programs Manage Bookings and Capture Data A new GBTA Foundation study released today confirms that travel buyers want […]
Amadeus sees ancillary sales via OTAs up 85%
A dramatic shift towards online merchandising is being spearheaded by online travel agencies (OTAs) new research reveals. The Amadeus IT Group saw an 85% increase in the amount of […]
Google power, and its latest statistics, dominate BTO
Google was a constant theme during the keynotes at last week’s Buy Tourism Online event in Florence, Italy, but Lufthansa’s distribution cost charge (DCC) also made a few honorary […]
Hotels Squander Millions By Ignoring Their Best Revenue Prospects
Ask most hoteliers how they attract prospective guests and they’ll tell you about their marketing campaigns and loyalty programs. Ironically, the lowest hanging fruit for most hotels goes mostly […]
Airbnb data reveals impact of the sharing economy
More than 3 million people in the UK used Airbnb accommodation for their travels this year in a boost to the sharing economy, the site has revealed. There were […]
Travellers spend more time booking hotels than flights
Sojern’s new Interactive Hotel Insights Report reveals two major consumer behaviour changes – travellers are spending more time on the hotel path to purchase than for airlines and last-minute bookers […]
Managing the invisible in a complex world of Revenue Management
Tom Bacon outlines some of the risks that arise from working with the ‘invisible’ systems of RM, big data and analytics systems Airline revenue management (RM) systems, like many […]
