technology
Google Trips: A step in the right direction, but only a step
Google Trips got a good bit of attention on its recent release in September, but I’m not sure I understand the fanfare. Forbes called Google Trips is a “fantastic… travel […]
5 Simple Steps to Boosting Your Website Conversion Rate
NB: This is an article from eMarketing Do you find your website generating a large volume of traffic but not yielding enough conversions? This is one of the greatest challenges […]
The First 5 Seconds: Is Your Hotel Website Ready?
NB: This is an article from Tambourine We live in a world of instant gratification and non-stop distractions. So, all hotel marketers can surely agree that holding a guest’s attention in […]
The ‘Magic’ of Email Marketing
Everyone who has shopped online has experienced this once. Remember searching the internet for a new coffee maker and instead filling your cart with “essentials” like fancy chocolates? Then, you […]
Enterprise Data and the Future of Hospitality
In the hotel industry, there’s a longstanding tradition of leaders making decisions based on gut instinct. Whether it’s a general manager who’s been in the business for decades or a […]
10 Companies Demonstrating Effective WeChat Marketing Campaigns.
WeChat has become a marketers’ best friend when it comes to conducting a social network campaign in China, in this article we will first have a look at WeChat’s main […]
Bots are the new apps, only they suck (for now)
A little more than six months ago, Microsoft CEO Satya Nadella proclaimed that “bots are the new apps.” Like many tech-proclamations, it turned out to be breathless, partly true and […]
Three ways long-stay hotels can increase their revenue
Today’s savvy hotel groups are always on the prowl for new ways to generate additional revenue, and the thriving extended length accommodation division is making good on delivering exceptional value […]
Google Trips: What are the Opportunities for Businesses?
With the release of the Google Trips Android and iPhone app earlier this week, I decided to plan and visit London using the latest app from the search engine giant […]
The Pros And Cons Of Building An App For Your Hotel
NB: This is an article from Tambourine Modern travelers expect your hotel to be mobile-friendly. After all, they use their devices during all phases of the travel, from dreaming, […]