technology
A Hotelier’s Guide To Black Friday/Cyber Monday Email Marketing
When you think of Black Friday and Cyber Monday, you probably think of long lines and deep discounts at your favorite shop. Or perhaps your mind flashes to a crowded […]
New Features on Dynamic Ads for Travel (DAT)
Facebook recently announced new features for DAT which include new ad types, creative options, and targeting capabilities. NB: This is an article by Koddi By introducing new Dynamic Ads for […]
Ten vital distribution solutions every hotel needs to stay competitive
In August we published an extensive guide and infographic to help hotels selecting the right distribution solutions according to their specific needs. The guide was an unexpected success and it […]
Search has changed, is your hotel losing out?
A multi-device world According to ComScore, the average consumer owns almost 4 connected devices. In such a fragmented, multi-device world, it is critical that marketers understand where and how their […]
What does GDPR mean for EU and non-EU hotels?
For example, when a consumer signs-up for Spotify and they want to use their Facebook login for ease, Spotify receives their contact info, who their friends are, location, and other […]
6 creative multimedia marketing campaigns to inspire your hotel
A great multimedia marketing campaign has the power to build brand awareness, drive traffic, and ultimately lead to more direct bookings. But throwing a glitzy affair and producing creative and […]
How Artificial Intelligence is Changing the Travel Industry
Artificial intelligence, machine learning, and neural networks are words that are often seen in today’s business technology headlines. Are robots taking over the world? Or are they just here to […]
Hotel property management systems – PMS still a work in progress
Property Management Systems (or PMS) play a vital role in the day-to-day operation of a hotel. We rely on them to hold our availability and rate data, process new reservations, […]
Revenue management: a cost saver, not a cost centre
Any hotelier operating today without the support of an automated revenue management system is working at a competitive disadvantage. Advanced revenue management solutions allow hotels to better predict […]
What to Consider for Your New Hotel Website
Everyone knows you need a functional website, no matter the business or the locale. For hotels, most of us recognize that often a website may be a customer’s first introduction […]