sales
10 Recommendations for DOSMs Seeking Better Results in 2019
We spend all our time helping hotels and resorts with their marketing and that includes working with some very talented and successful DOSMs. During the course of our collaboration, a […]
How Sales and Revenue Work Together to Avoid FOMO
The hospitality industry is in an unprecedented period of growth. However, this growth has not been driven by group. NB: This is an article from Rainmaker In the past decade, […]
The Hotel Upsell: Three Suggestions To Win The Risk-Reward Game
In an experience-driven industry like hospitality, online upselling is one of the easiest strategies a marketer can use to drive additional revenue. When the guest is already committed to booking, […]
Key Tools to Include in Your Group Sales Toolkit
Group business is growing. According to American Express, group hotel rates increased globally 2.8 percent on average over 2017, with North America seeing the greatest increase, rising 3.5 percent. And […]
Upselling Techniques: How to Increase the Value of Each Event
At the end of the day, there are just four ways to grow group business as a caterer or hotelier. Increase the number of clients you serve Increase the frequency […]
Cross Department Collaboration is Key to Optimizing Group Business
Getting the right group business in your hotel at the right time for the right rate requires a holistic approach from your entire hotel operations team. In the current environment, […]
Bridging The Chasm Between Hotel Sales And Marketing
Achieving group and meetings revenue targets can make or break your property’s annual performance. But most hotel group sales departments lack consistent, effective marketing support and are forced to generate […]
Breaking the Boundaries Between Hotel Revenue, Marketing and Sales
At a time when powerful technology is changing the game, revenue management professionals need to reinvent themselves by stepping outside of their comfort zone by bringing revenue, marketing and sales […]
How to Optimize Your Hotel Sales Strategy for More Group Business
100+ months of continuous RevPAR growth has the hotel industry riding an unprecedented high. Meanwhile, group demand continues to grow as we round into the year ahead and, to cap […]
The Ultimate Upsell Strategy to Maximize Ancillary Revenue
Airlines promote seat upgrades to enhance a flight experience, and McDonald’s has been upselling its customers for years simply by asking, “Do you want fries with that?” In hospitality, upsells […]
