sales

The hospitality industry is evolving at a rapid pace. From heightened guest expectations to revolutionary new-age technology, the world of travel is constantly reinventing and re-imagining itself. NB: This is […]

While the hotel sales environment has completely transformed, hotel sales training models seem to be stuck in the 1990’s. NB: This is an article from Doug Kennedy, President of Kennedy […]

Sheena Iyengar of Columbia University famously sold jam on a street corner to test the concept that consumers can have too many choices. NB: This is an article from nor1 […]

Achieving group and meetings revenue targets can make or break your property’s annual performance. But incredibly, most hotel group sales departments lack consistent, effective marketing support and are forced to […]

One of the most frequently uttered hotel marketing catchphrases of recent years has been “selling experiences,” but while many marketers talk the talk, more than a few are a long […]

For many people around the world, love will soon be in the air. Not only will they shower loved ones with affection on Valentine’s Day, they’ll spend big too – […]

According to the 2019 AMEX Global Meetings & Events Forecast,1 the meetings industry is in a period of consistent growth, with small but meaningful increases projected in meeting sizes, length, […]

There’s no denying it — 2019 is projected to be an exciting and, better yet, profitable year for the hospitality industry. NB: This is an article from iVvy With the […]

As digital marketers, we can ramble off best practices for your hotel’s social media accounts, websites, and search engine optimization until we lose our voices. While our team members are […]

“How can I get the most bang for my buck?” — This is a concept that has guided consumer buying behaviours for decades. With each dollar spent or invested, we […]