Reviews

To get your hotel ready for spring break ensure you have a well-built hotel reputation. Unfortunately, reputations are not built overnight

We look at the importance of having a guest feedback system in place, how you can use technology to collect it, as well as best strategies to get feedback

Tracking and managing your reviews can be a golden ticket to improving your hotel experience, guest satisfaction and marketing strategy

As tempting as it may be to turn a blind eye to a negative review, statistics show it’s critical you respond to every review, especially the negative ones

Why is reputation management crucial to a hotel’s ADR? That is simple, positive reviews lead to more bookings, and more bookings lead to higher revenue

Older and younger travelers may have different preferences and ways of reading and writing reviews. Listen to your guests’ needs and show you really care

Positive hotel reviews are exciting. They’re proof that you’re doing a great job. Make sure you allocate enough time to address them and express gratitude

Before you decide about using Tripadvisor Sponsored Placements, let’s first dive into what Sponsored Placements is and how you can choose to participate

We outline in 7 simple steps how to improve your ranking on TripAdvisor, so that your property stands out from the competition

If your hotel lacks an adequate number of customer reviews, form a strategy to solicit feedback to improve your online reputation