revenue

Revenue Management Essentials for Independent Hotels
We answer the most important questions owners and operators of independent properties have about revenue management
Top 10 Hotel Marketing Strategies to Boost Your Bookings in 2025
We explore the top 10 marketing strategies that hoteliers can leverage to drive bookings and boost revenue in the coming year
How to Launch Your Hotel’s Black Friday/Cyber Monday Strategy
Do not waste the opportunity to jump in with the sharks and make Black Friday and Cyber Monday your Hotel’s sale event of the year
How to Optimize Your Hotel Website to Drive Group Sales
Your hotel’s website is not just there for overnight guests. It’s a dynamic tool that can significantly boost your group bookings and onsite event revenue
Why Hotel GMs Are Risk-Averse and BI Tools They Need
While hotel general managers may be naturally risk-averse, their commitment to stability and consistency is vital for hotel stability and profitability
How to Boost Direct Bookings with Effective Data Use
Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings
What is Hotel Room Type Mapping and the Benefits?
Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing
Boosting Customer Lifetime Value With Effective Loyalty Programs
Integrating a well-designed loyalty program into your strategy can significantly enhance your Customer Lifetime Value, providing longer term profitability
Loyalty Programs: Benefits, Liability and Costs
Loyalty programs are becoming less dominated by frequent travelers. Suggesting the percentage of membership comprised of heavy users is declining
How to Boost Revenue and Profit for Luxury Boutique Hotels
But how can luxury boutique hotels leverage this demand to stand out and drive revenue? We dive deep into actionable strategies and emerging trends