revenue

boutique hotel room illustrating a small hotel challenge and the importance of google reviews

Revenue Management Essentials for Independent Hotels

We answer the most important questions owners and operators of independent properties have about revenue management

Read more

Top 10 Hotel Marketing Strategies to Boost Your Bookings in 2025

We explore the top 10 marketing strategies that hoteliers can leverage to drive bookings and boost revenue in the coming year

Read more

How to Launch Your Hotel’s Black Friday/Cyber Monday Strategy

Do not waste the opportunity to jump in with the sharks and make Black Friday and Cyber Monday your Hotel’s sale event of the year

Read more

How to Optimize Your Hotel Website to Drive Group Sales

Your hotel’s website is not just there for overnight guests. It’s a dynamic tool that can significantly boost your group bookings and onsite event revenue

Read more

Why Hotel GMs Are Risk-Averse and BI Tools They Need

While hotel general managers may be naturally risk-averse, their commitment to stability and consistency is vital for hotel stability and profitability

Read more

How to Boost Direct Bookings with Effective Data Use

Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings

Read more

What is Hotel Room Type Mapping and the Benefits?

Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing

Read more

Boosting Customer Lifetime Value With Effective Loyalty Programs

Integrating a well-designed loyalty program into your strategy can significantly enhance your Customer Lifetime Value, providing longer term profitability

Read more

Loyalty Programs: Benefits, Liability and Costs

Loyalty programs are becoming less dominated by frequent travelers. Suggesting the percentage of membership comprised of heavy users is declining

Read more

How to Boost Revenue and Profit for Luxury Boutique Hotels

But how can luxury boutique hotels leverage this demand to stand out and drive revenue? We dive deep into actionable strategies and emerging trends

Read more