revenue
How Often Are You Being Undercut On Metasearch?
What constitutes good parity health on metasearch? How often do direct prices tend to be undercut by OTAs on meta, and what benchmark should you aim for
Take Advantage Of Changing Booking Behavior Before Your Competition
Make forward-looking demand signals, such as monitoring of booking behavior part of the data set that informs your pricing decisions
Why an RMS Will Never Replace Human Revenue Managers
Just as search engines evolved thanks to software engineers, the predictions of an RMS develop based on the understanding of data revenue manager’s input
Hotel Occupancy Leaders Appeal to Both Business and Leisure Travel
Hotel RevPAR looks to be on steady footing; however, a look at RevPAR contribution shows a greater influence from ADR as opposed to occupancy in many areas
How to Build the Ultimate Distribution Technology Strategy for a Casino Resort
The biggest winners in the casino resort market are those that reduce customer effort while delivering the best experience both digitally and in person
5 Steps to Effective Restaurant Revenue Management
If you’re building a strategy to maximise your hotel restaurant’s profitability, you need to understand the revenue performance of your restaurant currently
Are You Pricing Based On Your Competitor’s Actual Rates?
To effectively shape your pricing strategy and make informed rate decisions, you need to ensure you compare the true amount a customer will be paying
Personalisation: 4 Steps to Stay Relevant and Delight Your Guests
Be careful not to confuse personalisation with customisation. Both concepts follow the same goal but customisation empowers guests to do this on their own
How Hybrids & Hostels Can Rapidly Shift Inventory For Changes in Demand
Hybrids face unique challenges that include complexity of different inventory types in the same building but they also have particularly demanding customers
Price Optimisation: The What, The Why and The How
We explore factors influencing price optimisation, number of calculations involved, why you can’t optimize without some technology and resistance to engage