reservations
Wake Up! Your Post-Booking Conversion Rate is Costing You Money
Expanding your focus on the conversion funnel to see the full conversion cycle will make you better marketer and help minimize cancellations
Effective Tools to Increase Visibility When Using Booking
Almost all hotels in the world are live on the channel, and for sure visibility to potential customers is greater than that of most websites
Hotel Managers Can Be More Data Driven To Increase Direct Revenue
If you understand the value of high-quality data and business intelligence from reliable sources, you can get a clearer picture of the market
5 Ways to Upsell Your Hotel Reservations through Digital Marketing
Here to show how to use your digital marketing tactics to encourage your guests to upsell themselves before and even during their stays
Germany, Austria, Switzerland: Resilient Hotel Markets
Following similar markets in other parts of the world, the DACH region has recovered occupancy at a faster pace than most markets in Europe
How to Not Lose Money Using OTA Discounts!
There is no ideal solution to this problem. Getting the maximum benefit from the discounts will mean giving away control to the OTA
The Future of The CRS: Digital Marketing Connectivity and Open APIs
With the CRS serving as the core of every hotel’s revenue and distribution strategy, there’s potential to build the platform of the future
Web Shopping Picks Up, But Bookings Conversion Remains Low
Singapore performed particularly well with 191%, 156% and 121% increases in new bookings respectively for October, November and December
3 Ways Hoteliers are Using Technology To Keep Occupancy High
A high occupancy rate depends on how your hotel is implementing technological trends and keeping guest safety at the top of your properties
How to Boost Mid-Week Occupancy Using Social Media
Mid-week occupancy can be difficult to maintain but when you pull the right strings on social media capturing guest attention becomes simpler