reservations
Shrinking Booking Windows: 5 Strategies to Future Proof
The world economy continues to serve up dishes we would all prefer to send back. Marriott CEO Anthony Capuano told Skift recently that booking windows are now typically “sub-three weeks,” meaning under […]
Revenue Generation Actions To Maximize Transient Segments
Now is a perfect time for Revenue Generation Managers to focus on driving more revenue from the transient segments. Here are some action steps

Low Occupancy in August? 4 Steps to Avoid Panic (and Price Cuts)
In this article, we walk you through the 4 key steps to analyze your occupancy – without false alarms – and show you how to act accordingly
Why Chasing Occupancy Is Killing Your Hotel Profit
It’s time for a strategic shift. Success in today’s market isn’t about filling every room; it’s about filling your hotel with the right guest
3 Moves Hotels Can Make Now to Simplify Peak Season Later
Peak season doesn’t need to be a scramble. With the right moves, hotel teams can ease the pressure, improve guest experience and unlock new revenue
5 Strategies to Fill Hotel Guestrooms
A hotel must be set up for success – here are five key ways to increase bookings across all phases of the traveler journey

2026 Availability: Why It Pays To Open Early (Risk-Free)
In reality, opening your 2026 availability as early as spring 2025 can give you a powerful competitive advantage – if done correctly

Reviews to Reservations: Leverage Guest Feedback to Drive Bookings
Google heavily incorporates reviews in its local search algorithms, meaning higher ratings significantly boost your hotel visibility and improve ranking
Hotel Loyalty Programs Continue to Prove Their Value
Loyalty programs have evolved beyond just rewarding frequent travelers and data confirms they remain a relatively cost-efficient way to drive occupancy
15 Quick Tips to Boost Hotel Revenue and Profits
We cover 15 actionable tips to strategically position your hotel to boost occupancy rates and revenue, increase direct bookings and guest satisfaction