pricing

Has the hotel sector used the pandemic to develop a more customer centric approach to it’s product, pricing and promotions or will it revert back to type

a Revenue manager should not only prepare accurately the strategy, but also be open and flexible, constantly measure the results, and work with technology

Ask a revenue manager why they lose sleep at night, and you might hear a few mentions of uncontracted OTAs and booking sites that pop up in metasearch

Vaccination campaigns are fired up and countries are reopening. It’s time to look at a future where hotels will be able to operate in high demand again

The pandemic has demanded that industry be creative with its rate offerings, promoting flexibility with direct bookings and a push towards personalization

For a third week, U.S. hotel occupancy remained just above 57% and 54% on a total-room-inventory basis (TRI), which accounts for temporarily closed hotels

There is no dichotomy between PMS data and demand data because, the two combined provide the picture to develop data-based revenue management strategies

We can sell the same service, for the same day, with the same channel but at different times and therefore, potentially, also at a different price

If the roadmap goes as projected, we could see occupancy return occasionally to levels that in the past would have yielded higher ADR premiums

Iberia and the rest of Southern Europe are faring particularly well in terms of net new bookings as summer approaches and the appetite for travel rises